- TikTok Launches Marketing Campaign for Music Discovery
- BMG's Revenue Falls Despite Strong Profitability Gains
- Apple Music Radio Expands Beyond iOS with TuneIn Partnership
- Jamendo Launches AI-Powered Music Search Platform
- Universal Music India Partners with Maddock Films
- Beatoven.ai Launches 'Fully Licensed' Music AI Model with Artist Payouts
- Too Lost Ranks #90 on Inc. 5000 List
- Orlando Jones Launches GangStirRock Record Label
- Ticketek Acquires New Zealand's Eventfinda
TikTok Launches Marketing Campaign for Music Discovery
TikTok has debuted “See Where Music Takes You,” its first large-scale marketing campaign dedicated to highlighting the platform’s role in music discovery. The campaign features Ravyn Lenae’s hit “Love Me Not” as an example of TikTok’s hitmaking power, showcasing how 84% of all songs that entered the Billboard Global 200 Chart in 2024 first gained traction on TikTok.
https://musically.com/2025/08/28/tiktok-has-launched-a-marketing-campaign-for-music-discovery/
BMG’s Revenue Falls Despite Strong Profitability Gains
BMG saw organic revenue decline 4.4% year-over-year in the first half of 2025, yet its EBITDA margin jumped to 28.7% from 26.5% in H1 2024. The company attributes the revenue dip to strategic scaling back of lower-margin activities to focus on digital revenue sources and long-term profitability.
https://www.musicbusinessworldwide.com/bmgs-organic-revenue-fell-4-4-yoy-in-h1-2025-as-ebitda-margin-jumped-underlying-streaming-revenue-up-high-single-digits/

I don't have anything free to bribe you with.
Apple Music Radio Expands Beyond iOS with TuneIn Partnership
Apple Music has partnered with TuneIn to make its six commercial-free radio stations available to TuneIn’s 75 million monthly users worldwide for the first time outside Apple’s ecosystem. The move aims to convert radio listeners into paying Apple Music subscribers as the service competes with Spotify’s dominance.
https://completemusicupdate.com/apple-music-makes-its-radio-stations-available-to-everyone-via-radio-streaming-app-tunein/
Jamendo Launches AI-Powered Music Search Platform
Music platform Jamendo has unveiled “Search with AI,” allowing clients to find tracks by typing sync briefs, scene outlines, pop culture references, or describing vibes and moods. The platform represents over 300,000 tracks from 70,000+ independent artists and aims to make music licensing more efficient.
https://www.businesswire.com/news/home/20250827253611/en/Llama-Group-Jamendo-Licensing-Reinvents-Music-Discovery-with-AI-Powered-Search
Universal Music India Partners with Maddock Films
Universal Music India has formed a strategic alliance with Maddock Films and its music label Mad For Music, positioning UMI as the global partner for Maddock’s upcoming film soundtracks. The partnership marks UMI’s re-entry into India’s thriving film music industry with enhanced global reach.
https://www.billboard.com/pro/orlando-jones-launches-record-label-umg-maddock-films-deals/
Beatoven.ai Launches ‘Fully Licensed’ Music AI Model with Artist Payouts
Beatoven.ai has unveiled its Maestro AI model that promises ongoing royalty payments to artists, composers, and rightsholders. Built on partnerships with rights management companies, the system tracks which licensed songs contribute to generated tracks and distributes payments accordingly—a contrast to other AI music platforms facing lawsuits.
https://www.musicbusinessworldwide.com/beatoven-ai-launches-fully-licensed-music-ai-model-with-artist-payouts/
Too Lost Ranks #90 on Inc. 5000 List
Music technology company Too Lost, specializing in digital distribution and rights management, secured the #90 position on the prestigious Inc. 5000 list of fastest-growing companies in America, demonstrating significant growth in the music tech sector.
https://www.digitalmusicnews.com/2025/08/28/too-lost-inc-5000-inclusion/
Orlando Jones Launches GangStirRock Record Label
Actor and comedian Orlando Jones has launched GangStirRock, a new record label in partnership with KMG Distribution, encompassing project management, synchronization licensing, and digital service provider promotions to directly sign and nurture artists.
https://www.billboard.com/pro/orlando-jones-launches-record-label-umg-maddock-films-deals/
Ticketek Acquires New Zealand’s Eventfinda
Australian ticketing giant Ticketek has acquired New Zealand ticketing business Eventfinda, marking a strategic move to aid the platform’s global expansion in the live events ticketing sector.
https://newindustryfocus.com/tags/mergers-acquisitions

Garrett Mickley
Garrett Mickley is a dedicated music copywriter who has skillfully combined his two true passions—music and writing—into a fulfilling career. Drawing on years of experience as a musician and writer, Garrett has developed a unique ability to craft compelling content that resonates with both fans and industry professionals. Whether it's writing engaging press releases, captivating lyrics, or impactful marketing campaigns, Garrett thrives on helping artists connect with their audience on a deeper level. His expertise and genuine love for both music and communication make him a trusted partner for musicians looking to elevate their careers through the power of words.
I don't have anything free to bribe you with.